Mediapharm is the UK’s leading expert on POM to P training. Since 2001, we have developed pharmacy training for some of the most talked about switches in recent years including Clamelle Chlamydia Service and Curanail and have acquired a wealth of knowledge and experience that is invaluable for switch success.
Mediapharm’s regulatory insight and pharmacy knowledge means we can speed up approval time of key training documents from the MHRA – a fundamental part of the submission that needs to be completed before the MHRA can issue a new product licence.
We also have a tried and tested approach to encourage pharmacists to get behind the switch and make confident brand recommendations.
Awards for our work include:
- Best OTC Pharmacy Support Package (OTC Marketing Awards 2011)
- Best OTC Pharmacy Training for Flomax Relief (OTC Marketing Awards 2011)
- Best OTC Pharmacy Training for Clamelle (OTC Marketing Awards 2009)
- Brand of the Year for Curanail (OTC Marketing Awards 2007)
- Brand of the Year for Curanail (Pharmacy Business Awards 2007)

Benefits
- Speeds up approval time
- Stronger MHRA submissions
- Confident pharmacy recommendation
POM to P switch