RX Brands

Influencing the new prescribers

As pharmacist increase their influence it’s important to get it right. You may already have an extensive medical education programme for GPs and nurses, but how do you make it relevant for pharmacy?

Mediapharm can advise you on the opportunities arising from pharmacists’ changing role and provide you with expert medical writing that is adapted to suit a pharmacy audience – medical education for pharmacy.

How do we do this?

• We are in constant dialogue with pharmacists and understand their needs and priorities

• We are pharmacists who write from a pharmacist’s perspective – we use their language and style to engage them

• We understand accreditation and the regulation governing pharmacy

• We use all this and take a medical education approach to ensure your education initiatives are credible and your message hits home

Service capabilities
These include:

• Medical writing
• Education and training and packages
• Key pharmacy accounts liaisons
• PCT liaisons
• Support for professional services
• Pharmacist Expert Panel
• Pharmacist insight and research with King’s College London
• Evaluation
• Accreditation management